Martin Cruickshank

Martin is passionate about nature recovery and the positive impact it can have on people and communities. At Business for Nature, he works with partners and companies to accelerate action for nature, harnessing the power of business to protect and restore the natural world. Before joining, he worked as a sustainability consultant leading initiatives to tackle environmental challenges and mobilize finance for nature recovery, including partnerships with the UK Government and international engagement through COP28 and the World Economic Forum.

Fun fact: To raise money for charity, Martin has taken on challenges such as cycling from London to Paris in under 24 hours and running the entire London Monopoly board.